A Model For Aligning Business Strategy & Communication, Marketing
Communication Simplification & Business Alignment Model Yesterday I talked about how clear communications are most powerful and outlined my process of clarification and simplification in communication and marketing. The problem is when a gap exists between communication/marketing and operations. This usually reflects reality; the existence of a gap between what we’re promising and what we […]
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Doing Good… is Good Business
I can't really get away from this reality: Doing Good is Good Business. Maybe you like Doing Good is good 4 business. Or maybe you prefer, Do Good; Well. However we decide to say it I must confess this is my sweet spot. I have admired Blake Mycoskie from afar for awhile and followed, […]
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