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Collaboration: Digg & Tom’s Style

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Collaboration. I call it the new distribution strategy. Remember the 4 P's and then the 3 C's? Well in my mind community and collaboration are the new distribution. A great example is the collaborative effort between Kevin Rose founder of Digg and Blake Mycoskie at Tom's Shoes. I'm less likely to look at traditional channel options […]

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Doing Good… is Good Business

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  I can't really get away from this reality: Doing Good is Good Business. Maybe you like Doing Good is good 4 business.  Or maybe you prefer, Do Good; Well.  However we decide to say it I must confess this is my sweet spot. I have admired Blake Mycoskie from afar for awhile and followed, […]

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